Friday, December 16, 2005

PRWeek UK Looks at the Best and Worst of Corporate Reputation in 2005

PR Week UK's annual piece on corporate reputation, titled: The Reputation Rollercoaster, written by Adam Hill, is a good overview of the year's winners and losers in corporate reputation.

Mr. Hill made use of some data our team in London extracted from Factiva Insight. Specifically he shows how Sainsbury's media coverage and its stock price "show remarkable symmetry" during 2005.

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