Social Media Webinar Data shows about half of coporations are engaged

I just finished up the Webinar with Jeremiah. We had several hundred people on the line and received dozens of spot-on questions. We will be posting information on that shortly, including a copy of the presentation.

In the meantime, we also conducted a few polls during the event, and here is some data:

In one we found that 48% of attendees' companies are using some sort of social media to connect with customers.








Another question showed us that the number one reason attendees' companies use social media is to attempt to gauge sentiment about products and brands.

Join us for a social media webinar with Jeremiah Owyang

I will be working again with Jeremiah Owyang, now of Forrester, later this month, this time playing the role of host to his feature presentation on the latest trends in effectively measuring social media.

We will be talking about such things as communication is taking place through social media and what things businesses should do to get involved.

Sure blogs are established and you have to listen to them - or ignore at your peril. But the presenations will likely dip into things like talk of the hot, new tools like Twitter and whether they should be monitored or if they are too new to even cause a ripple.

If you'd like to attend the event, being held Jan. 31, 2008, from 12:30 – 1:30 p.m. EST, you can sign up here.